Creative thought requires a mindset that allows possibility and actually welcomes it into the room of your mind. Let me show you what I mean.
I came across a series of videos on You Tube called “Shots of Awe”. Jason Silva the host of “The Brain Game” creates them. He said, “The new definition of billionaire is not one who has a billion dollars, but him or her who positively affects the lives of a billion people! This should be our goal. This is our responsibility. This is our chance!” He states emphatically. (the video is 2:02)
This creative thought struck me like thunder. A spark ignited in my mind and a firestorm of thoughts took flight across my imagination. It was quite breathtaking and I felt a rush of exhilaration as images raged across my inner vision. It was a flash of insight that happened so fast, I am at a loss for words to describe. I simply want to hold on to everything it left me with. It was a wonderful moment of cognitive ecstasy that I assume was similar to Jason’s except that it was run through the particular filter that is me. It rearranged my mindset. I felt a true delight of sharing, a true delight of kinship. “Yes!” I thought to myself as I pumped an imaginary fist in the air in deep agreement. If it could strike me with a feeling I experienced as extraordinary, how many others will find a similar experience? And what could be the effect over time?
Few have ever had the power to affect a billion people, mostly governments, and major corporations. Today, with a smart phone and platforms like face book, twitter, or You Tube we can and do affect the lives of millions of people. Technology allows us to be followed by millions of people at any given moment and on many different platforms. What could be the future for this passion project called Do Gooders List? What if we targeted the awareness of only a few million every year? What could be the impact of a body of work over a span of time? Could we hope to positively support and appreciate people who serve their community, who in their turn affect millions of lives? What would it feel like to participate with a mindset of knowing beyond all doubt that our conscious action of shopping online would provide relief and hope to others. Could momentum build an energy that ripples away and touches other wonderful projects to bring a focus to them?
The, “I’d like to Buy the World a Coke” commercial of the 70’s probably did make Coca Cola look like the fun and inclusive drink to American teenagers. As for my younger self, I loved the song and and its message of peace. My babysitters drank Coca Cola and played records. I grew up certain in the belief that hunger would end in my life time. We created events like USA for Africa and Hands Across America. We created movements like Farm Aid and Comic Relief. Michael Jackson and Lionel Richie wrote, “We Are the World”. Time for this video is 7:09.
Musicians and celebrities alike took part in its presentation and its statement to the world. All proceeds were donated and it was released as a single. I still cry every time I hear it, crazy, I know. But the true moment my heart blossomed with hope for humanity was when the world celebrated the fall of the Berlin Wall. My mindset shifted and I no longer pursued speaking German. I believe what I experienced was a phenomenal cultural optimism that was building momentum and still exists to this day, with in me and for sure within others.
Today we consume culture instead of creating it. Many of us generally live the life we most relate to in media. Far too many of us live a personalized version of “House Wives”, Soap Operas, “The Maury Povich Show” or “The Kardashians”. We re-create ourselves into the images of Musical icons or are obsessed with fantasy football the list goes on. When we are not happily consuming that distraction, we are consuming scary distractions like war, natural disasters and of course The Zombie Apocalypse. This created culture is sent out over the air waves and reinforced upon our awareness over and over again. Not unlike the song you do not like, but is played so much on the radio you know all the words. The way we zombify ourselves endlessly flicking through channels to avoid knowing or feeling; “Just let me escape for a moment” you say to yourself. That is an electronic media giving you a culture that it created to sell you all manner of products, views and lifestyles. It is a cultural diversion that does not reflect the truly creative and beautiful endeavors of humanity, or movements like conscientious shopping or conscientious eating. It does not nourish the soul of the masses it seeks to influence. It distracts awareness from what the soul would love to discover about itself and the amazing things we would create.
We have the opportunity through technology, to create for ourselves communities and “hubs” of like minded individuals. We can support and inspire each other with our unshakable belief that being human means something deeper than your skin color or the team you root for. The journey of every life is about a unique unfolding. It can be about recognizing and acknowledging an awareness that is divine, that is always waiting for your attention to be turned and tuned to it. I believe there is an optimism that can be claimed by those willing to focus their mindset on cultural movements that real people are creating; and not so much focus on the culture that is being created by Hollywood, entertainment, and big business. We must own the right to create and celebrate new cultural movements; much like the eagle that creates its own destiny, unlike other birds which must flock.
A new creative thought drops into my awareness and ripples outward like rings from a single drop on still water. An endless echo that rides a wave away from me and touches all that I am and all I am connected to.